12 pages

Practice

Filling the week, and running the admin behind it.

California

Last checked6 August 2026All updates →

The numbers are current. The argument around them has not been reviewed since it was written.

A practice is a funnel, not a mystery. Six numbers you can mostly estimate from memory — your rate, how long a client typically stays, how many people find you, how many enquire, how many book — will tell you what one client is worth and which referral channel is quietly losing the most of them. At a $200 hour over 24 sessions, one client is $4,800, and one extra client a month compounds to $57,600 across a year. That is the arithmetic that turns growth decisions into sums instead of anxiety.

The rest of this section is the administrative floor. The Board of Behavioral Sciences has answered the telehealth question directly: a California licensee may treat California clients from outside the state, so the constraint is tax and the destination country's own rules, not your license. And the reference shelf keeps the links you need when something is in flux — one large panel closed to new applicants until September, Board fees mid-reduction. What the site cannot settle: clinical risk, malpractice cover, or anything a lawyer should sign off.

12 pages, in 5 sections: Filling the week · The software and the admin · Practicing from somewhere else · The reference shelf · About this site. Every figure below is computed or cited, and links to the page that carries it.

Most askedShould I hire an associate?How do I fill my caseload?Where is the official page for this?

Key insights

$4,800 per client over 24 sessions

Client lifetime value, the leakiest channel, and a monthly enquiry target

$4,800per client over 24 sessions

What you should know about this figure

This figure comes from How do I fill my caseload?, on the vendors' own published pricing and the 2026 California payroll rates. Your own number will differ — the page shows the working and, where there is a calculator, runs it on your figures.

$49–$99 a month

The subscription, plus the 3.15% nobody compares, plus cheaper paths

$49–$99 a month

What you should know about this figure

This figure comes from What does SimplePractice really cost me?, on the vendors' own published pricing and the 2026 California payroll rates. Your own number will differ — the page shows the working and, where there is a calculator, runs it on your figures.

$31 a year apart

Priced properly, including the fees neither puts on its pricing page

$31a year apart

What you should know about this figure

This figure comes from TherapyNotes or SimplePractice?, on the vendors' own published pricing and the 2026 California payroll rates. Your own number will differ — the page shows the working and, where there is a calculator, runs it on your figures.

Practice tools

CalculatorHow do I fill my caseload?Client lifetime value, the leakiest channel, and a monthly enquiry target$4,800 per client over 24 sessions CalculatorChecked Aug 2026Can I see California clients from abroad?The Board's own answer, then the same practice priced in eight places+$18,700 at the best of the eight

Filling the week

GuideChecked Aug 2026Should I hire an associate?The loaded cost, the break-even caseload, and the classification rule14 sessions a week

The software and the admin

GuideChecked Aug 2026What does SimplePractice really cost me?The subscription, plus the 3.15% nobody compares, plus cheaper paths$49–$99 a month GuideChecked Aug 2026TherapyNotes or SimplePractice?Priced properly, including the fees neither puts on its pricing page$31 a year apart

The reference shelf

ReferenceChecked Aug 2026Where is the official page for this?Fourteen starting questions and a checked link for each rule behind them14 indexed questions

About this site

ReferenceWho made this, and can I trust it?Who built the tools, how they are checked, and what is not sold here ReferenceHow do I hear when a number changes?One email a month when a fee, rate or limit on the site movesone email a month ReferenceHow do I report a figure that is wrong?A form that reaches a person, for corrections and missing tools ReferenceChecked Aug 2026Does this site keep what I type in?What the calculators store, which is nothing, and what analytics sees ReferenceIs any of this actual advice?The limits of the calculations, stated plainly, before you rely on one ReferenceDoes this site make money from what it recommends?Every paid link, what it pays, and what it costs you: nothing2 arrangements

The other four areas

MoneyWhat the practice pays you, and what you can keep.LicensureThe route to LMFT, and how long it really takes.Getting paidWhat a session is worth, and who actually pays it.TrainingCertificates, and what each one actually permits.

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